The Zendaya Theory or Zendaya Big Hat Theory refers to a series of parody creepypasta memes that share scary theories related to an image of actress Zendaya wearing a big black hat to the 2014 Teen Vogue Young Hollywood Party. The memes were started by TikToker @thesnakesbloxx at the beginning of May 2025 and garnered viral spread over the following days. The theory is meant to be vague and absurd, with no actual theory being linked to the big hat image. In one video by @thesnakesbloxx, they share an image of a Google Doc with a partial theory about the hat being enchanted.
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